Since opening for business on September 18, 2013, the Wanda Hotels & Resorts Online Store (http://wdjd.tmall.com/p/rd654673.htm) has been selling rooms, dining vouchers, SPA treatments and other products, thereby hoping to establish an online direct-sales platform and expand online marketing channels.

As another "11.11"Nov 11 online shopping festival approaches, Wanda Hotels & Resorts will present the"11.11 Taobao Shopping Spree, A Five-Star Hotel Trip For Only CNY 498" sales campaign through the online store. According to sources, Wanda Hotels & Resorts is the first hotel owner and operator ever to open an official online store on Taobao.

The special offer "package deal" includes 5 nights for only 498 yuan per night at any of Wanda Group's 35 luxury hotels across China. Customers purchasing the package can choose to redeem the offer at any of Wanda Group's luxury hotel brands including Wanda Realm, Sheraton, Meridien, Hilton, InterContinental, Hyatt, Sofitel, etc.

The travel packages to hot destinations include special hotel offers with as much as 70% off at seven tourist destinations, including Wanda Double Tree Resort by Hilton Haitang Bay Sanya, Wanda Realm Harbin, Pullman Beijing West Wanda, and four luxury hotels located inside the Changbai Mountain Resort. The package not only covers luxury rooms and breakfast, but also tickets to local shows, skiing tickets, etc. thereby providing an extra surprise for customers.

In addition, the Wanda Hotel Online Store also offers super group discounts for rooms, fine dining, five-star SPAs, 50% discounts, etc.

As the first major online sales promotion event since the opening of Wanda Hotels official online store of, this year's "11.11" sales event aims to offer increasingly attractive deals to customers. The event will integrate Wanda's online and offline marketing channels, further exploring Wanda Hotels & Resorts brand popularity and influence.